Dimensions of Product Brand Personality - Jijo George, Victor Anandkumar, 2018
Brand management - H&M
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Branding of H&M - H&M
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Brand Audit - H&M vs. ZARA: H&M's Brand Identity Prism
Brand Audit - H&M vs. ZARA: H&M's Brand Identity Prism
Transference of brand personality in brand name translation: A case study on the Chinese-English translation of men's clothing brands | Semantic Scholar
Brand Audit - H&M vs. ZARA: ZARA's Brand Identity Prism
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26 Brand Identity ideas | brand identity, brand management, brand strategy
H&M CREATIVE BRIEF by Nicholas Sokoloff - Issuu
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Building Brand Architecture HM and Lifestyle | PDF | Brand | Retail
Rumours Are True | Defining H&M's Brand Identity
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Developing a strong digital brand identity based on research [omnichannel]
Brand Analysis: H&M or Cotton On – Ngan
